Digital markedsføring på Noroff

Professional Degree

Digital Marketing

Study Online or On Campus in Norway

Become a digital marketer and create measurable results through online ads, content marketing, SEO and AI tools. The programme focuses on strategic online marketing, analytics and social media.

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Online Studies

11 March 2025 More startups

12 August 2025

14 October 2025

6 January 2026

1 year full time | 2 years part time

Full time: NOK 45.000,- per semester
Part time: NOK 22.500,- per semester

State Educational Loan Fund (Lånekassen)

Oslo, Bergen

11 August 2025

1 year full time

NOK 62.000,- per semester
NOK 1.900,- registration fee

State Educational Loan Fund (Lånekassen)

AI in the study programme

How is AI used in the Digital Marketing programme?

We will teach you how to use AI tools like ChatGPT, Copilot, Canva, HubSpot, and Google Ads to enhance marketing strategies. You will gain hands-on experience with AI in both content creation and analysis, learning how AI can assist with everything from generating marketing materials to analyzing data.

We emphasize the importance of critically assessing AI-generated results. This will equip you with the skills to use AI effectively while maintaining professional integrity.

How is AI being used in the workplace within Digital Marketing?

AI is used to automate tasks such as data collection, audience segmentation, and campaign optimization. AI provides marketers with insights into customer behavior and helps tailor content and ads in real-time for better results. AI tools used in advertising, email marketing, and SEO enable more efficient workflows and better decision-making.

To maximize the value of AI, it is important for marketers to assess and adjust AI-generated recommendations to align with their specific goals and strategies.

Why Study Digital Marketing?

Digital marketing knowledge is crucial for gaining a competitive edge, which is why many companies seek experts in the field.

This programme covers key tools, channels, and services for digital marketers, showing how they drive business results. You'll learn marketing fundamentals, performance analysis, and how to identify market opportunities. The course also focuses on client engagement and staying current with industry trends.

By the end, you'll be equipped to enhance business visibility through web presence, social media, ad networks, and corporate websites.

💰 Former students in digital marketing have entered the job market in Norway with an annual salary of around 850,000 NOK.

Career Opportunities

After completing the Digital Marketing programme, you can pursue roles such as:

  • Digital Marketer
  • Marketing Coordinator
  • Marketing Consultant
  • Digital Advisor
  • Marketing Manager
  • Web Manager
  • Entrepreneur
Elise Vandbakk

Elise's Internship Turned Into a Permanent Job as a Content Creator

Programme information

Learning outcomes

The programme starts with a comprehensive understanding of the key areas of digital marketing. You'll learn the basic principles, strategies, target audiences and how to create relevant and engaging content. You'll also gain insight into improving website performance and user experience to maximise conversions. The programme also emphasises social media marketing and creativity in communications. You'll learn how to measure and analyse the results of campaigns, and how to make adjustments based on what you learn.

Finally, you will complete a project exam, giving you the opportunity to apply your theoretical knowledge in a practical context and gain valuable experience in developing and implementing a comprehensive digital marketing strategy.

Read more about the study program in our course catalog.

Course structure

Subjects in Digital Marketing:

  • The Digital Marketer
  • Content Marketing
  • Website Optimization
  • Semester Exam
  • Social Media Marketing
  • Creativity and Communication in Marketing
  • Results and Analytics
  • Project Exam

Extended programme information

School: Noroff Higher Vocational College (Noroff Fagskole)
Application deadline: Continuous admission. Applications are processed in the order they are submitted.
Language of instruction: English online. Norwegian/English on campus
Accreditations: Approved for loans and grants from the Norwegian State Educational Loan Fund (Lånekassen). Accredited by NOKUT.
Degree: Professional Degree
Credits: 60 ECVET

Hardware and software

You are recommended to have:

  • A 500GB Hard Disk (or 250GB + cloud storage like Dropbox, OneDrive, Google Drive - recommended).
  • 8 GB RAM.
  • Core i5 processor.
  • Smartphone with a good camera.
  • Both PC and Mac can be used.
  • Website domain and hosting.

Please note: This is a general recommendation, and the student must assess how much storage space they need based on other use cases. If you are buying a new machine for studies, we recommend one with an SSD as they perform faster. It is desirable that students use their machines, but there are also desktop machines on campus that can be used. As a campus student, you will receive all necessary licenses on your private machine.

Admission requirements

Noroff has ongoing admissions, and applications are processed in the order they are received. The earlier you apply, the earlier you can secure a study place.

To qualify for the program, you must have general study competence or vocational education with a professional certificate. It is also possible to apply based on recognized prior learning.

For international students, depending upon which country you have received your education from, the requirements will differ. Please use this website where you can find the specific requirements for your country at the bottom of the page.

You can read more about admission requirements here.

Financing

All our study programs are approved for loans and grants from the Norwegian State Educational Loan Fund (Lånekassen). You can apply to the Loan Fund for basic support (loan and grant; NOK 151,690) and tuition fees (NOK 77,192).

As an adult student, you can receive loans and grants from the State Educational Loan Fund. This also applies if you work while studying.

As a main rule, you must be a Norwegian citizen to receive support from the Norwegian State Educational Fund. However, foreign citizens may also be entitled to financial support. Check here to see if you are eligible.

You can read more about payment, loans, and grants here. 

Student interviews

Viktoria Akhmedov
Noroff has a good reputation and a strong network of industry partners. Viktoria Akhmedov
Lisa Semb
My year at Noroff is without a doubt the best year I've ever had. Lisa Semb

Our academic staff

Jøran Gamman
The program provides you with practical and relevant experience that is highly sought after in the industry. Jøran Gamman
Michael John Phillip
Learn to decipher customer behavior and employ effective strategies to attract and engage online audiences. Michael John Phillip

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