Interest in future-oriented skills appears to be increasing, and Noroff’s application numbers point to clear trends. Studies within technology, artificial intelligence, and digital security are among the most popular right now.
The figures indicate what many prospective students are interested in, and can also be seen in light of the fact that many businesses report a need for skills within technology and digital fields according to NHO’s Competence Barometer for 2025.
Among the programmes attracting the most interest are creative fields such as Sound and Music Production, Film Production, and Digital Marketing. IT security is also highly popular, with programmes such as Network and IT Security, the Bachelor in Cyber Security, and the Bachelor in Digital Assurance and Security Management. In addition, programmes such as Applied Artificial Intelligence, Applied Machine Learning, and various specialisations within Technical Design are also standing out.
This may indicate that many students are drawn towards fields where they can both work practically and develop skills that are directly relevant to the job market.
Top 3
Most popular study programmes at Noroff University College
Most popular study programmes at Noroff Vocational School
Artificial intelligence is driving development
Studies in artificial intelligence and machine learning stand out as some of the strongest growth areas.
This can be seen in connection with the increasing use of AI across both the private and public sectors, influencing how organisations operate and which skills are in demand.
Several analyses also point to a high demand for technology and ICT skills in the Norwegian job market (NHO Competence Barometer 2025).
Growing demand for security expertise
Studies within IT and cybersecurity are also among the most sought after at Noroff. The Bachelor in Cyber Security and related programmes show strong interest across campuses and online.
This can be seen in connection with developments in society. Digital security has received increased attention, and public risk assessments from NSM Risk 2026 highlight a complex and evolving threat landscape, also affecting Norwegian digital infrastructure.
For both public and private organisations, security expertise is becoming increasingly important due to a more complex digital threat environment.
Combining creativity and technology
Several of the programmes that stand out combine creative skills with technological understanding. This applies particularly to fields such as sound and music production, film production, and technical design, where digital tools are a central part of the work.
At the same time, analyses from organisations such as NHO and NAV show that digital transformation is influencing skill demands in the labour market.
This may help explain why many students are choosing programmes where technology is combined with practical skills.
Choosing studies with a clear direction
A clear trend is that many students choose programmes that offer a concrete career path.
Many of the most popular programmes are linked to fields where there is a reported demand for skills, particularly within technology and digital disciplines.
This is also a key part of Noroff’s educational offering, developed in close collaboration with industry to ensure relevance.
Explore all our study programmes.
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